Speaking Program
If you’re in the professional services, there are three key things your people need to know about marketing your practice:
- There’s a whole different way to approach it
- It can be easier, more comfortable, and less costly than you think
- You can do it – and accelerate your business growth
If you’re a meeting planner, there’s just one more thing to know:
Ned shows audiences what to do,
and how to do it –in a program that’s
entertaining and informative.
See Ned's Client List & Testimonials
Perfect for....
- Accountants
- Attorneys and Law Firms
- Financial Planners and Advisors
- Insurance Professionals
- Medical and Dental Practices
- Real Estate professionals
- All independent professionals
- Small businesses and organizations
Marketing and business development are
just plain different for professional practices
and firms. And more challenging. Ned helps
attendees see why they may have struggled
with marketing in the past, and how to start
doing better today– in a way that finally
feels right.
Ned’s program engages the mind – and stimulates creative thinking.
He tackles the unthinkable: showing professionals how marketing can almost be fun. Ned dishes out sound advice–in a style that’s
down-to-earth, energizing, and just slightly irreverent.
With all the clients he’s worked with, he should have learned something. And he did. Ned Steele has special insights and perspectives on what makes the professional practice tick.
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Meeting Planners: Click here to download more info on a pdf |
And hurt. And grow. Working with so many small professional service providers -- law firms, financial planners, accountants, medical professionals, real estate and insurance professionals – Ned began to understand what they were doing right and what wasn’t working for them.
Looking closely at all their collective experiences, triumphs, and frustrations, he saw patterns emerge. He realized he had uncovered the DNA of a system to market and grow a professional services firm.
That’s what Ned shares with an audience.
Plus, Ned has a genuine affinity for the professional services crowd. (Maybe it’s because his brother is an attorney. Maybe it’s because he relied on so many of these folks as a source when he was a reporter. Heck, he even likes his accountant.)
Whatever it is, Ned enjoys hanging out with this crowd – and his enthusiasm and optimism shines through in every presentation. Ned believes they can succeed in marketing and business development– and he’s determined to do all he can to help them succeed in accelerating growth.
Finally, Ned recognizes that telling this group to go home and do their marketing is a little like sending your kid up to her room to do the homework. So he surrounds his message with lively, entertaining, funny and poignant stories and participation activities.
Sort of like sliding a plate of Twinkies under the kid’s door while she’s tackling that math assignment.
Ten More Reasons To Book Ned
- As Fresh As Today’s News
Every day, newshound Ned scours the news media and the business world for timely, relevant developments, and he updates his program with them constantly. He might even pick something right out of that morning’s paper when he stands up before an audience.- No Canned Stuff
Ned’s programs are customized to the audience – its profession, industry focus, and special concerns. No two programs are ever exactly alike.- Rich Content
Ned’s been called a one-man idea factory. His presentations are loaded with specific, do-able strategies, ideas and suggestions. Yet he never allows his audience to feel like it’s work, because he wraps each nugget of information around an entertaining anecdote or example.- Customized and Personalized
Ned researches and explores in depth the special needs and issues facing each organization he works with before crafting his customized presentation for its meeting. This way, the organization knows that even as its participants are educated and entertained with rich content, its broader objectives are being met, too.- Results-Driven
Ned makes sure that each member of the audience literally leaves with action steps they can implement to grow business within 24 hours. (He has been known to stand in the parking lot and block people from leaving until they have identified their steps)- Entertaining
Ned used to be a newspaper reporter, and then a PR agent to top business celebrities. Heck, if that isn’t good for a lively story or two to tell, nothing is.- Engaging
Ned doesn’t just settle in at the lectern and talk. He often walks into the audience, where he engages and involves it actively – sometimes playfully, but with a very serious purpose.- Empathetic
Few speakers on marketing and publicity zero in directly on the special challenges and needs that small firms and solo practitioners face as Ned.- Ned wrote the book
Ned is the author of two books aimed right at the professional services crowd: “Awaken The Marketer In You” and “102 Publicity Tips To Grow A Business Or Practice.”- Ned gives back
Ned makes a contribution to an established charitable organization for every paid speaking engagement he accepts. Clients may designate a charity of their choice if they wish.







